Total advertising spending in the US is on an ever-increasing curve. In 2014 American businesses spent over B$180.12 (Emarketer, 2015). Globally in 2015 over B$540 billion was spent
With demonetization and the predominant shift towards digital transactions, people are likely to be FORCED to move online for many e-transactions. According to RBI, the percentage of Internet
The stage is set for the International Consumer Electronics Show (CES) at Las Vegas, the world’s gathering place for all who thrive on the business of consumer technologies,
One of the hottest current trends in the world of Artificial Intelligence and Machine Learning is “chatbots”. These are software entities that can carry on a conversation with
One very important parameter of negotiation is psychology. Whenever two sides negotiate, it is never two individuals, and never two organizations, but always two psychologies. The psychological
