Dr Nicolas Hamelin (Associate Professor of Marketing and Neuroscience Lab Director, SP Jain) , along with Park Thaichon, Dr Christopher Abraham, Nicholas Driver, Joe Lipscombe, and Jayarethanam Pillai
Dr Tristan Chong (Associate Professor and Area Head of Marketing, SP Jain) & Simon Rudkin (Senior Lecturer, Economics, Swansea University, UK) recently authored a research paper titled ‘Persistent
This article is a short summary of a capstone research project, “Analysis of the factors affecting engagement rate in the fashion industry”, prepared by Maniza Jalal, a Master
Everything that defines our daily existence has the indelible marks of marketing on it. Right from marketing ourselves to our prospective employers to presenting the best version of
As a budding retail strategy planner, the Retail Summit was exactly the place I wanted to be at! Meeting and greeting CEOs of renowned companies, gaining knowledge about