Tag: SP Jain faculty

“I am a mother, I have a hole in my CV, I will never get a job.” I have heard this statement so many times in my life,

Over the past decade, the business environment of organisations around the globe has been changing at a pace that has never been seen before. How well are the

Ever since the 2016 presidential elections in the USA, the role of social media in influencing voter choices has become a hot topic across the globe. The recently

Professor Golo Weber joined SP Jain School of Global Management (SP Jain Global) in May 2010 as the first professor in the Bachelor of Business Administration (BBA) program.

Written by Neil Dodhia, Faculty of Digital Marketing & Metrics at SP Jain School of Global Management. Online marketing has changed the scenario of marketing globally. While digital ads gained

Written by Dr. Srini. R. Srinivasan, Associate Professor of Strategic Management & Marketing at SP Jain’s Digital Marketing & Metrics Program. Over the past 15 years, digital media platforms