1) Value Is the Deal Differentiated and believable brand meaning – emotional, rational, functional, and experiential – becomes a more effective and profitable surrogate for value than
As part of the industry outreach at the Big Data and Analytics Program, S P Jain invited Fractal Analytics to conduct a workshop on problem-solving to educate the
“You have to be observant, vigilant and insightful. Opportunity can be found in small thingsWhen. we saw that corporate trainings were long and boring, not efficient enough, we
What is critical thinking and how is it helping leaders make better decisions? Leaders make decisions every day based on explicit assumptions and non-emotive, rational processes. Or do
SP Jain School of Global Management is a leading Australian business school that provides modern, relevant and practical global business education. With campuses in the dynamic business hubs
