SP Jain inaugurates the region’s first Simulation Centre

Simulation Center for Business & Executive Education
Simulation Center for Business & Executive Education

SP Jain today inaugurated a state-of-the-art Simulation Centre for Business and Executive Education at its campus in the Dubai International Academic City. Through advanced multimedia programs that incorporate cutting-edge simulations, the centre is primed to help working professionals and executives come face-to-face with the decision-making challenges CEOs and business leaders come across today.

The Centre was officially inaugurated by Dr. Ayoub Kazim, Managing Director – Education Cluster – TECOM Investments, Dubai Knowledge Village (DKV) and Dubai International Academic City (DIAC). Dr Kazim congratulated S P Jain for its latest innovation and highlighted the importance of such innovations which will benefit corporates and academia. He stressed that such advancements allow for collaboration, for the betterment of the country.

Prof. Christopher Abraham, Professor and Head of Campus (Dubai) welcomed delegates and opened the address by explaining that decision making is a complete process involving both rationale and emotional parts of the brain. He emphasized that the human brain can be trained to make better decisions through simulations. Dr. Balakrishna Grandhi, Dean of the Executive MBA program at S P Jain briefly discussed how simulations are extensively used in Executive Education and how they provide tangible benefits to businesses.

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